the brief

deliver motion graphics and visual content for a financial times print and digital campaign, handling all visual effects, compositing, and final edit.

what we did

we created a series of motion graphics and supporting visuals that brought the campaign concept to life, combining graphic animation with compositing and post-production.

the work was designed to sit confidently within the financial times’ editorial style, balancing clarity, impact, and visual restraint.

outcome

the final campaign delivered a distinctive, editorial-led visual language that supported the financial times’ print and digital presence with clarity and consistency.