support Blueprint Partners in bringing Jaguar Land Rover’s new Mercia Park facility to life, both as a visual showcase and as a practical training tool for recruitment and onboarding.
the solution needed to accurately represent the scale and layout of the site while also enabling new employees to understand key warehouse processes before entering the live environment.
we created a fully realised 3D flythrough of the Mercia Park site. The entire environment was created while the site was still under construction, using architectural plans to ensure accuracy at scale, early visualisations and location data to accurately recreate the space before it physically existed.
the film takes viewers from the exterior grounds into the warehouse itself, showcasing key areas including operational spaces, VR training rooms and staff facilities such as the café, helping stakeholders and new recruits visualise the complete environment before stepping on site.
alongside this, we developed an immersive VR training experience designed for use within the onsite VR training room. the experience allows users to learn and practise core warehouse tasks including picking, packing, putaway and outsort.
interactive scenarios guide users through each process, incorporating the use of RF scanning devices to mirror real-world workflows and systems as closely as possible.
the combined solution provided both a compelling visualisation tool and a hands-on training platform, supporting recruitment, onboarding and stakeholder engagement.
the flythrough helped communicate the scale and ambition of the Mercia Park facility, while the VR training enabled new employees to build confidence and familiarity with key tasks in a safe, controlled environment.
delivered in collaboration with Blueprint Partners, the project demonstrates how real-time 3D and VR can be used not just for presentation, but as a practical tool for workforce training and operational readiness.