The brief

Create a clear and engaging 2D motion graphics animation to visualise CWT’s brand framework and support the launch of the Price Tracker product.

What we did

We delivered the full motion design treatment, handling animation, visual effects, compositing, and final edit for the explainer film.

Working within CWT’s established brand system, we translated complex ideas into a clear and structured visual language designed to communicate product value quickly and effectively across digital channels.

Outcome

The final animation delivered a concise, brand-led explainer that supported product communication with clarity, consistency, and strong visual cohesion.

Explore more of our explainer animation and motion graphics work, including our Robeco AML project, or get in touch to discuss an upcoming animation or visual communication project.